Hollywood is also notable for the creation of a unique “star system. And it was launched on the basis of, in fact, market research. The fact is that American publications writing about movies, poured a letter from readers who asked to tell how their screen idols live in reality. One of the first typical “Hollywood stars” (in the modern sense) was a comedian Roscoe Arbuckle, who since 1918, paid $ 1 million a year. There was a full “star package” – morphine, alcohol, and the charge of murdering an actress at a Hollywood party (which was later dropped). But to Hollywood’s credit, it wasn’t the scandalous Arbuckle who got the first million a year in 1917, but the great Charlie Chaplin, who, if he could be accused of anything “typically Hollywood,” could only be accused of changing wives for ever younger ones.
Today, Chaplin and his royalties wouldn’t even make it into today’s top 20 highest-paid actors in Hollywood, given inflation. The “star system” has legitimately reached the point of absurdity. Today, some “stars” not only choose directors for films with their participation, but even strongly recommend them in which perspective to shoot themselves. Stallone, for example, was different in this way, knowing the shortcomings of his appearance. However, “Sly” is one of the smartest stars in Hollywood. Not without reason the first “Rocky” was made from his script, and in recent years he himself became the director of this famous film epic.